How Edtech Companies Should Go About Pricing Their Products

While your company goals may include improving student performance and providing quality services, your edtech startup still needs to turn a profit. Every startup gains funding and expects for a certain amount of income to keep their heads afloat until their product gains notoriety. However, choosing a pricing model can be tricky. And, the wrong choice can kill your chance at success in the edtech market. How do you choose a business model that will grow your users and profit your bottom line? And, how can edtech companies entice stubborn potential clients to bite? Take note, edtech startups, because both …

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